Tectonic | Sexy, Meet Sound Campaign

Tectonic Audio Labs has a reputation for bending the rules of sound. When we began discussing the best way to announce their latest creations at North America’s largest AV-focused event, we knew that making an impression was a must.

The Sexy, Meet Sound campaign served as a sultry introduction to Tectonic’s DML500 and LS-118 models at InfoComm 2019.

In stark contrast to Tectonic’s staple green, an electric raspberry struck a steamier chord and set a mood for viewers. Plumes of fog underscored one of Tectonic’s main tenants: rising above the smoke and mirrors of DML.